Our previous medium-term business plan, “NEXT QCS’S” (an acronym of the keywords Quality, Cost, Speed and Smile), took effect in April 2015. Under the said plan, we took steps geared to boost productivity across the region and contribute to the regional development by providing genuine consultation services entailing swift implementation of the plan-do-check-act (PDCA) improvement cycle across various measures.
Looking back on the business environment surrounding The Hokkoku Bank, Ltd. (“Bank”) during that period of time, the regional economy was in a path of moderate recovery, enjoying stimulus from the opening of Hokuriku Shinkansen, high-speed train service. On the other hand, business environment remained tough for us with the declining and aging population as well as intense competition from our industry peers and entities from different industries.
The Bank aims to achieve progressive development of its community by providing comprehensive information and financial services for the region, under its corporate philosophy of “Trust – a bridge to a fruitful regional future: Enrich interaction and growth in the region.” As such, we are once again returning to our origins in that regard, and have accordingly drawn up a new medium-term business plan, which will take effect in April 2018, gearing toward offering our customers community-based financial services.